On Thursday afternoon, the progressive talk radio Air America announced that it would stop its broadcast show instantly due to a "very difficult economic environment."
In a memorandum published on AirAmerica.com, chairman Charlie Kireker said that he was very sad to make such announcement. And that this media company would file soon under Chapter 7 of the Bankruptcy Code to implement a systematic winding down of the business.
According to Sam Seder, former host of programs on Air America, the reason for this was that the business seemed to be a challenging one and that the management did not go in the right way. He said that there were so much enormous headwinds. This host thought radio was a dying industry.
However, thanks to the Air America talk radio network, some liberal media stars were found. The most well-known is Rachel Maddow who is currently hosting a prime-time program on MSNBC.
According to editor of Talkers Magazine Michael Harrison, it would be shameful if the world saw the failure of Air America as the failure of progressive talk radio.
Some former hosts of Air America were Randi Rhodes, Thom Hartman and Democrat Senator of Minnesota Al Franken who hosted a show from 2004 to 2007.
Air America Media was established in 2004. After more than 5 years on the air, the company did not have many audience or sound financial base. In 2006, Air America was about to be on the edge of bankruptcy but still managed to remain on the air. The network was owned by some individuals and also experienced some reinventions however it were not able to remain further. Therefore, staff members were not much surprised at the announcement made on Thursday.
However, it can't be denied that Air America made good contribution to America. In its broadcasting history, the network and its staffs reminded Americans about the importance of discussing on most typical events and decisions of our generations.
Air America also helped change laws in America. However, according to Mr. Kireker, his company could not escape economic laws. Starting at 6 p.m. Eastern on Thursday, listeners will hear encore programming until Monday.